Decostayle comes across many situations in the market whereby the requirement goes further than just product/sample presentations. Plus, the Visscher Caravelle Group has collected much marketing knowledge in recent years and we have many working connections with marketing specialists. To marketing this knowledge and the opportunity with each other we have chosen for the introduction of the company: Cocon Marketing.
Cocon Marketing is mainly aimed on the flooring and interior design branch. They provide advice and support in the field of product/market combinations, positioning and overall market strategies. The main difference with current suppliers includes three points:
- Holistic approach (total approach)
- To be able to advise and support both existing as new (innovative and interactive) media (e.g. Layar, 3D visualisations, etc.)
- To make marketing practical and measurable